Invicta Media Pvt. Ltd. | Sales Business Development Manager (Advertising & Marketing) | new delhi

Job Description

Role: Business Development Manager (BDM)

Industry Type: Advertising & Marketing

Department: Sales & Business Development

Employment Type: Full Time, Permanent

Role Category: BD / Pre Sales

*Must Have Industry Experience (Advertising & Marketing)

Company Description

Invicta Media Pvt. Ltd. is a leading full-service advertising agency committed to delivering comprehensive, end-to-end communication solutions. We specialize in crafting impactful advertising campaigns across diverse platforms, including print, electronic, digital, OOH media, events, and exhibitions. Our clientele boasts an impressive roster of prestigious Government Ministries, state departments, and renowned Public Sector Undertakings (PSUs).

With an ambitious vision for growth, Invicta Media is strategically expanding its footprint into the private sector, leveraging our proven excellence and innovative approach to redefine advertising and communication standards.

At Invicta Media, creativity meets strategy, and every campaign is designed to leave a lasting impression.

Roles and Responsibilities

• Client Acquisition: Proactively identify and prospect potential clients to expand the customer base.
• Market Strategy Development: Design and implement effective market entry and sales strategies to generate and close business deals.
• Business Growth: Establish, maintain, and grow relationships with clients across diverse sectors, including Government organizations, PSUs, and private enterprises.
• Sales Planning: Develop comprehensive sales plans, forecast market trends, and set achievable targets for revenue growth.
• Customer-Centric Solutions: Understand customer requirements and collaborate with the accounts management team to create tailored proposals and successfully close sales.
• Collaboration: Liaise between clients and the account management team to ensure seamless communication and service delivery.
• Revenue Generation: Consistently meet or exceed sales targets and contribute to overall business growth.
• Sector Specialization: Build expertise in servicing Government Ministries, PSUs, and State Departments, ensuring adherence to their unique requirements and procurement processes.

This role requires a dynamic professional with a strong drive for results, exceptional communication skills, and a passion for building lasting client relationships.

Desired Skills & Experience

• Self-Motivated and Proactive: Ability to work independently or collaboratively within a team, demonstrating excellent multitasking and organizational skills.
• Client Convincing Skills: Strong aptitude for persuading and influencing clients with a consultative approach to meet their business needs.
• Problem-Solving Expertise: Hands-on problem-solving skills with the ability to conceptualize and deliver innovative solutions for complex and diverse business challenges.
• *Corporate and Government Marketing Experience: Must have proven experience in Government & Corporate sector marketing, including handling Government Ministries, PSUs, and State Departments with a clear understanding of their procurement and operational frameworks.
• Strong Communication and Presentation: Exceptional communication skills, both verbal and written, coupled with a professional and presentable demeanor to engage effectively with stakeholders.
• Strategic Planning and Costing: Proficiency in developing actionable plans, budgeting, and cost estimation to ensure optimal project execution.
• Negotiation and Persuasion: Highly skilled in negotiation, with an ability to influence decision-makers and secure favorable outcomes for both the organization and clients.

This role requires a dynamic, resourceful professional with a passion for excellence and the drive to thrive in a competitive environment.