Corporate Retail Coach – The Este Lauder Companies

Job Description

Key Performance Areas andDescription

1.Execution of Store EducationPrograms:

• Lead customized Education execution including virtual training andstore coaching at every level across retail SMC (including SSB)channels and for all brands

• To have strongunderstanding of each Brands DNA to drive brilliant brand Educationexecution through virtual coaching

• To attend Educatorstraining programs in order to understand and support brand salesstrategy and objectives; and followup with store coaching at allPointofSale doors to maximize Educationprograms

• Coach andmotivate store teams to develop their competencies by leading byexample in selling skills make up skin care hair care and fragranceknowledge teach byexample

• Drive storecoaching via a planned monthly Education Calendar shared with theEducation Lead that complement the businessobjectives

• Utilizespecific Education tools post the Education programs that meetsindividual brand and channelneeds

• Support DistrictManagers and Retail team in solving specific store Educationproblems related to a BAs individual coachingneeds

• Keeping up to datewith developments in training by reading; attending EducationSeminars and courses whennecessary

• Providefeedback on POS Education progress and field needs as part of theEducation meetings via a coaching store visit form shared withEducation Lead

• CustomerComplaints Consumer Complaint To handle consumer complaintescalation within 48hrs and turnaround whenneeded

1.DigitalEducation:

• Virtual inductionsessions for new joiners to be conducted twice a month 7 days eachbatch

• Implement eLearningto ensure education of products new innovation with learning andengage teams.

• Be a BrandExpert internal influencer who can create social media momentumfollowing and sales

• Weekly meetings with the Education Lead. (Update weekly Educationprograms share best practices also share education related issuesif any)

• Conduct virtualstore visits to develop teams productivity and identifyopportunities for furthergrowth.

• Supporting withthe makeup round assessment and feedback for ELC BAshiring

1.Admin

• Work on own monthly rostercovering top doors and concerndoors

• Education Calendarto be filled in 2 months in advance with inductiondates

• Under LineManagerssurveillance Manage budget in relation to Education programs byplanning Education schedules maintain travel and expense reportfield Education budget and Education materialinventory

Qualifications

Minimum Years ofExperience: Graduate/ Post GraduateDegree

Job: Retail Store
Primary Location: INMHMumbai
Job Type: Standard
Schedule: Fulltime
Shift: Variable
JobNumber:

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