odidor

Digital Marketing Specialist

Erode
September 2, 2024
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Deadline date:

Job Description

ODIDOR Web Solutions is a dynamic and innovative company dedicated to providing top-notch web development and digital marketing services. We pride ourselves on our creativity, client-focused solutions, and our team’s ability to drive success in the digital space. We are looking for a talented Digital Marketing Specialist to join our team and help us elevate our clients’ online presence.

Job Summary

The Digital Marketing Specialist will be responsible for developing, implementing, and managing marketing campaigns that promote ODIDOR Web Solutions and our clients’ products and services. This role requires a mix of creativity, strategic thinking, and technical skills to drive brand awareness, engagement, and conversions.

Key Responsibilities

  • Develop and Execute Digital Marketing Campaigns: Plan and implement comprehensive digital marketing strategies to increase brand awareness, traffic, and customer engagement.
  • Content Creation and Management: Create, manage, and optimize engaging content across various platforms, including social media, blogs, and websites.
  • SEO/SEM Management: Optimize website content for SEO and manage SEM campaigns to improve search engine rankings and drive targeted traffic.
  • Social Media Strategy: Develop and execute social media strategies to enhance brand presence, engage audiences, and drive traffic.
  • Email Marketing: Design, implement, and manage email marketing campaigns to nurture leads and increase customer retention.
  • Analytics and Reporting: Monitor and analyze website traffic, social media, and campaign performance using tools like Google Analytics; provide regular reports and actionable insights.
  • Collaborate with Teams: Work closely with the web development, design, and content teams to ensure cohesive branding and messaging across all channels.
  • Stay Updated on Industry Trends: Keep up-to-date with the latest digital marketing trends, tools, and technologies to ensure ODIDOR Web Solutions remains at the forefront of the industry.

Qualifications

  • Education: Bachelor’s degree in Marketing, Communications, or a related field.
  • Experience: Minimum of 1 year of experience in digital marketing, preferably within an agency setting.
  • Skills:
  • Proficient in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads, Hootsuite).
  • Strong understanding of SEO, SEM, and social media marketing.
  • Excellent content creation and copywriting skills.
  • Analytical mindset with the ability to interpret data and make data-driven decisions.
  • Experience with email marketing and marketing automation tools.
  • Strong project management and organizational skills.
  • Attributes:
  • Creative thinker with the ability to develop innovative marketing strategies.
  • Strong communication and interpersonal skills.
  • Ability to work independently and as part of a team.
  • Detail-oriented with a focus on quality and accuracy.

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