Senior Digital Marketing Executive And Content Writer

Job Description

Job Title: Senior Digital Marketing ExecutiveLocation: Chennai, Tamil NaduExperience: 3-4 yearsSalary: ₹35,000 to ₹45,000 per monthJob Description:We are seeking a dynamic and experienced Senior Digital Marketing Executive to join our team at VBCC High Temperature Instruments Private Ltd. In this role, you will be responsible for driving our online presence and enhancing our digital marketing strategies across various platforms. You will work closely with different departments to develop and execute campaigns that align with our business goals.Key Responsibilities:Social Media Marketing (SMM): oDevelop and implement social media strategies to increase brand awareness and engagement.oManage and optimize social media accounts, ensuring a consistent and compelling brand voice across platforms.oMonitor social media trends and adapt strategies accordingly.CRM Management: oOversee the management and optimization of our CRM systems to improve customer relationships and drive sales.oAnalyse customer data to develop targeted marketing campaigns.Social Media Optimization (SMO): oOptimize social media profiles to improve search rankings and increase traffic.oEnsure all social media content is SEO-friendly and aligned with overall marketing goals.Search Engine Optimization (SEO): oDevelop and execute SEO strategies to improve organic search rankings and drive website traffic.oConduct keyword research, on-page, and off-page optimization, and monitor performance.PayPerClick (PPC) Advertising: oManage and optimize PPC campaigns across platforms like Google Ads, ensuring maximum ROI.oMonitor and analyze campaign performance, making data-driven adjustments to improve results.Content Writing: oCreate compelling and engaging content for various digital platforms, including blogs, social media, email campaigns, and websites.oCollaborate with the creative team to produce high-quality content that aligns with our brand messaging.Why Join Us:At VBCC High Temperature Instruments Private Ltd, we value innovation, creativity, and a passion for excellence. As a leading company in the industry, we offer an environment where you can grow your skills and make a meaningful impact. You will have the opportunity to work with a talented team and take on challenging projects that push the boundaries of digital marketing.Join us and be part of a company that is committed to your professional growth and success!Contact Information:If you are interested in this exciting opportunity, please send your resume and a cover letter to hr@vbccinstruments.com. You can also reach us at +91 9600478315 for further inquiries.