Transparency Market Research | Digital Marketing Manager | pune

Job Description

Position: Digital Marketing Manager
Job Location: Hinjewadi Phase-1-

Pune

Experience: 9 + years

Roles and Responsibilities:
Plan and execute online marketing efforts, specifically in regards to search engine marketing campaigns, search engine optimization, affiliate marketing and internet banner advertising.
Serve as an in-house SEO expert, develop and maintain SEO strategy and project plan.
Responsible for developing creative briefs, directing new creative generation with Creative staff, and executes and trafficking campaign creative’s to media companies.
Influence conversion through messaging, promotion, and landing page optimization; maintain consistent branding across all online marketing.
Manage tracking, reporting and analysis of marketing campaigns and programs with web analytics software and 3rd party ad serving tools; provide management reports and insight as needed.
Manage key marketing channels including: SEO, paid search, affiliate marketing, media, email marketing, cooperative marketing, comparison shopping engines, data feed strategy, social media.
Other projects and duties as assigned by Director.
Must have knowledge of PPC and other Google Ad campaign

Required skills / attributes

· Bachelors degree, or equivalent, with a minimum of 9+ years experience in Internet marketing
· Proven success managing an SEO, SEM and social media initiatives
· Expert in Search Engine Marketing, including Google, Yahoo,
· Strong data analysis skills and knowledge of Microsoft Excel
· Highly energetic and self-motivated
· Demonstrated ability to handle multiple tasks, to prioritize those tasks and meet deadlines
· Excellent written and verbal communication skills.
Passion for SEO, PPC Experience.